| 21 | Impact of brand equity dimensions on buying behaviour for cell phones | |
| Shodhganga | ||
| 22 | ||
| Language: | English | |
| 23 | ||
| 24 | A study of customers brand preference for selected household brands in selected districts of Gujarat | |
| Language: | English | |
| 25 | Measuring employee brand equity and its impact on employer of choice | |
| Shodhganga | ||
| 26 | ||
| Language: | English | |
| Shodhganga | ||
| 27 | A study of brand influence on behaviour of consumers with special reference to Chhattisgarh | |
| 28 | ||
| Language: | English | |
| 29 | ||
| 30 | ||
| Language: | English | |
| 31 | ||
| Shodhganga | ||
| 32 | ||
| Language: | English | |
| 33 | ||
| Shodhganga | ||
| 34 | Determinants and valuation of brand equity for selected car manufacturing firms in India | |
| Language: | English | |
| 35 | ||
| 36 | ||
| Language: | English | |
| 37 | Brand image and public relation leading to customer loyalty in telecommunication sector | |
| 38 | ||
| Language: | English | |
| 39 | ||
| Shodhganga | ||
| 40 | ||
| Language: | English | |
| Shodhganga | ||