| Type of Material: | Thesis |
| Title: | Importance of brand awareness in purchase decision of FMCG products for customers: A Comparison between urban, semi-urban & rural market |
| Researcher: | Singh, Arun Kumar |
| Guide: | Majumdar, Malini | Moolchandani, Ritika |
| Department: | Management |
| Publisher: | Bhagwant University |
| Place: | Ajmer |
| Year: | 2019 |
| Language: | English |
| Subject: | FMCG | Consumer awareness | brand awareness | Management |
| Dissertation/Thesis Note: | PhD |
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| 100 | __ | |aSingh, Arun Kumar|eResearcher |
| 110 | __ | |aManagement|bBhagwant University|dAjmer |
| 245 | __ | |aImportance of brand awareness in purchase decision of FMCG products for customers: A Comparison between urban, semi-urban & rural market |
| 260 | __ | |aAjmer|bBhagwant University|c2019 |
| 502 | __ | |bPhD |
| 650 | __ | |aManagement|2UGC |
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| 700 | __ | |aMajumdar, Malini|eGuide |
| 700 | __ | |aMoolchandani, Ritika|eGuide |
| 905 | __ | |anotification |
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