| Type of Material: | Thesis |
| Title: | Measuring employee brand equity and its impact on employer of choice : a study in Indian public sector banks |
| Researcher: | Singh, Amolak |
| Guide: | Singh, Sapna |
| Department: | School of Management Studies |
| Publisher: | University of Hyderabad, Hyderabad |
| Place: | Hyderabad |
| Year: | 2018 |
| Language: | English |
| Subject: | Social Sciences | Economics and Business | Management | Internal branding | Management strategy | Brand equity | Management | Social Sciences |
| Dissertation/Thesis Note: | PhD; School of Management Studies, University of Hyderabad, Hyderabad, Hyderabad |
| Fulltext: | Shodhganga |
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| 008 | __ | 230713t2018||||ii#||||g|m||||||||||eng|| |
| 035 | __ | |a(IN-AhILN)th_447753 |
| 040 | __ | |aHYDR_500046|dIN-AhILN |
| 041 | __ | |aeng |
| 100 | __ | |aSingh, Amolak|eResearcher |
| 110 | __ | |aSchool of Management Studies|bUniversity of Hyderabad, Hyderabad|dHyderabad|ein |
| 245 | __ | |aMeasuring employee brand equity and its impact on employer of choice|ba study in Indian public sector banks |
| 260 | __ | |aHyderabad|bUniversity of Hyderabad, Hyderabad|c2018 |
| 300 | __ | |c-|dNone|a146 p. |
| 500 | __ | |areferences given |
| 502 | __ | |bPhD|cSchool of Management Studies, University of Hyderabad, Hyderabad, Hyderabad |
| 520 | __ | |afile attached |
| 650 | __ | |aManagement|2UGC |
| 650 | __ | |aSocial Sciences|2AIU |
| 653 | __ | |aSocial Sciences |
| 653 | __ | |aEconomics and Business |
| 653 | __ | |aManagement |
| 653 | __ | |aInternal branding |
| 653 | __ | |aManagement strategy |
| 653 | __ | |aBrand equity |
| 700 | __ | |eGuide|aSingh, Sapna |
| 856 | __ | |uhttp://shodhganga.inflibnet.ac.in/handle/10603/314486|yShodhganga |
| 905 | __ | |afromsg |
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