| Type of Material: | Thesis |
| Title: | Effect of e wom on purchase intention through trust belief value co creation brand attitude and brand image in select facebook fan pages of smartphone brands |
| Researcher: | Rao, Kunja Sambashiva |
| Guide: | G V R K Acharyulu |
| Department: | School of Management Studies |
| Publisher: | University of Hyderabad, Hyderabad |
| Place: | Hyderabad |
| Year: | 2018 |
| Language: | English |
| Subject: | Economics and Business | Management | Marketing | Social Sciences | Branding (Marketing) | Brand name products | Management | Social Sciences |
| Dissertation/Thesis Note: | PhD; School of Management Studies, University of Hyderabad, Hyderabad, Hyderabad |
| Fulltext: | Shodhganga |
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| 001 | 447923 | |
| 003 | IN-AhILN | |
| 005 | 2023-07-14 17:46:13 | |
| 008 | __ | 230714t2018||||ii#||||g|m||||||||||eng|| |
| 035 | __ | |a(IN-AhILN)th_447923 |
| 040 | __ | |dIN-AhILN|aHYDR_500046 |
| 041 | __ | |aeng |
| 100 | __ | |eResearcher|aRao, Kunja Sambashiva |
| 110 | __ | |aSchool of Management Studies|ein|dHyderabad|bUniversity of Hyderabad, Hyderabad |
| 245 | __ | |aEffect of e wom on purchase intention through trust belief value co creation brand attitude and brand image in select facebook fan pages of smartphone brands |
| 260 | __ | |c2018|aHyderabad|bUniversity of Hyderabad, Hyderabad |
| 300 | __ | |c-|dNone|a215 p. |
| 500 | __ | |areferences p.184-215 |
| 502 | __ | |cSchool of Management Studies, University of Hyderabad, Hyderabad, Hyderabad|bPhD |
| 520 | __ | |afile attached |
| 650 | __ | |2UGC|aManagement |
| 650 | __ | |aSocial Sciences|2AIU |
| 653 | __ | |aEconomics and Business |
| 653 | __ | |aManagement |
| 653 | __ | |aMarketing |
| 653 | __ | |aSocial Sciences |
| 653 | __ | |aBranding (Marketing) |
| 653 | __ | |aBrand name products |
| 700 | __ | |aG V R K Acharyulu|eGuide |
| 856 | __ | |uhttp://shodhganga.inflibnet.ac.in/handle/10603/317980|yShodhganga |
| 905 | __ | |afromsg |
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