| 21 | Sports celebrity endorsement in positioning of brand for measuring purchase intention of customers | |
| Researcher: | Malik, Abdullah | |
| Guide: | Sudhakar, Bushan. D. | |
| University: | Pondicherry University, Puducherry | |
| Language: | English | |
| Shodhganga | ||
| 22 | ||
| Researcher: | Modi, Sanjeev Kumar | |
| Guide: | Singla, B B | |
| University: | Punjabi University | |
| Language: | English | |
| Shodhganga | ||
| 23 | An investigation of rough set based association rule mining for web personalization | |
| Researcher: | Jayaveeran, N | |
| Guide: | Balasubramanian, R | |
| University: | Bharathidasan University | |
| Language: | English | |
| Shodhganga | ||
| 24 | A psychographic study of selected market segments for lifestyle goods in urban Maharashtra | |
| Researcher: | Doke, Sunil D | |
| Guide: | Bhola, Sarang Shankar | |
| University: | Shivaji University | |
| Language: | English | |
| Shodhganga | ||
| 25 | ||
| Researcher: | Sreekumar, B | |
| Guide: | Edward, Manoj | |
| University: | Cochin University of Science & Technology, Cochin | |
| Language: | English | |
| Shodhganga | ||
| 26 | ||
| Researcher: | Ushadevi, K N | |
| Guide: | Mani, K P | |
| University: | Mahatma Gandhi University | |
| Language: | English | |
| Shodhganga | ||
| 27 | Predictors of c2c ecommerce purchase intention integrating trust and risk with tam | |
| Researcher: | Jamshida, K V | |
| Guide: | Rajeswari, B | |
| University: | Pondicherry University, Puducherry | |
| Language: | English | |
| Shodhganga | ||
| 28 | Predictors of c2c ecommerce purchase intention integrating trust and risk with tam | |
| Researcher: | Jamshida, K V | |
| Guide: | Rajeswari, B | |
| University: | Pondicherry University, Puducherry | |
| Language: | English | |
| Shodhganga | ||