| 1 | |
| Researcher: | Jerath, Sanjay |
| Guide: | Pandey, Mrinalini |
| University: | Indian School of Mines, Dhanbad |
| Language: | English |
| 2 | Effect of celebrity endorsements on brands advertised on television: a study of Kolkata market |
| Researcher: | Roy, Kisholoy |
| Guide: | Singh, SomiyaBasu, Rita |
| University: | Indian School of Mines, Dhanbad |
| Language: | English |
| 3 | A study of advertisements using 9-ending prices on consumers` perception and buying behavior |
| Researcher: | Kumar, Santosh |
| Guide: | Pandey, Mrinalini |
| University: | Indian School of Mines, Dhanbad |
| Language: | English |