Impact of sales promotion on purchase behavior
The effect of sales promotion on consumer based Brand Equity
A study on impact of sales promotional tools on consumer buying behaviour with reference to personal care products in Saurashtra region
An in-depth study on impact of sales promotion schemes on consumer responses in purchasing cosmetics and toiletries products with special reference to mega retail stores of Gujarat
To study the role of marketing intelligence services in planning of sales promotion in automobile industry with special reference to Pune district