| 1 | The strategic role of branding in pharmaceutical in India- a study on the marketing of genetic drugs | |
| Researcher: | Sanyal, Samindranath | |
| Guide: | Datta, Saroj KumarBanerjee, Asok Kumar | |
| University: | University of Calcutta, Kolkata | |
| Language: | English | |
| 2 | ||
| Researcher: | Sanyal, Samindra Nath | |
| Guide: | Datta, Saroj Kumar | |
| University: | University of Calcutta | |
| Language: | English | |
| Shodhganga | ||