1 | Effectiveness of advertising on rural masses: A study of consumer goods |
Researcher: | Singh, Sonia Sampuran |
Guide: | Kaushik, V K |
University: | Maharshi Dayanand University |
Language: | English |
2 | Role and effectiveness of advertising media- A study of selected consumer durables |
Researcher: | Balhara, Jyoti H S |
Guide: | Boora, A S |
University: | Maharshi Dayanand University |
Language: | English |