Title : Effectiveness of advertising on rural masses: A study of consumer goods

Type of Material: Thesis
Title: Effectiveness of advertising on rural masses: A study of consumer goods
Researcher: Singh, Sonia Sampuran
Guide: Kaushik, V K
Department: Department of IMSAR
Publisher: Maharshi Dayanand University
Place: Rohtak
Year: 2008
Language: English
Subject: Management Sciences
IMSAR
Dissertation/Thesis Note: PhD

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035__|a(IN-AhILN)th_209319
040__|aMDND_124001|dIN-AhILN
041__|aeng
100__|aSingh, Sonia Sampuran|eResearcher
110__|aDepartment of IMSAR|bMaharshi Dayanand University|dRohtak
245__|aEffectiveness of advertising on rural masses: A study of consumer goods
260__|aRohtak|bMaharshi Dayanand University|c2008
502__|bPhD
653__|aManagement Sciences
653__|aIMSAR
700__|aKaushik, V K|eGuide
905__|anotification

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