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1

Impact of corporate branding on customer loyalty through corporate image: a case study of pharmaceutical industry

Researcher:Chavan, Rameshwar
Guide:Pathak, R C
University:Tilak Maharashtra Vidyapeeth
Language:English
Shodhganga
2

A study of customer loyalty programs and its influence on store patronage of organized retail hypermarkets

Researcher:Veer,Nitin Balaso
Guide:Pawar,Prafulla Arjun
University:Savitribai Phule Pune University
Language:English
Shodhganga