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Guide
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Subject
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University
Bharathiar University,Coimbatore [1]
Fulltext
Shodhganga [1]
Language
English [1]
Researcher
Anand, Nanjundaraj Prem [1]
Guide
Muthuswamy, P R [1]
Place
Coimbatore [1]
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A study on the factors determining consumer preferences for brand extensions
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Shodhganga
