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Bharathiar University,Coimbatore [1]
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Shodhganga [1]
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Vani, U [1]
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Chinnadorai, K M [1]
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Coimbatore [1]
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Customer response towards brand equity and brand extension on consumer durables
Researcher:
V
a
n
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,
U
Guide:
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University:
Bharathiar University
Language:
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Shodhganga
