| 1 | Understanding the customer awareness, perceptions and preferences towards cause related marketing | |
| Researcher: | Thomas, Sujo | |
| Guide: | Pathak, Bharatiben V | |
| University: | Gujarat University, Ahmedabad | |
| Language: | English | |
| 2 | Understanding the customer awareness perceptions and preferences towards cause related marketing | |
| Researcher: | Thomas, Sujo | |
| Guide: | Pathak, Bharati V | |
| University: | Gujarat University | |
| Language: | English | |
| Shodhganga | ||