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University of Jammu, Jammu [2]
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Commerce [2]
Social Sciences [1]
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English [2]
Year
1997 [1]
1995 [1]
Researcher
Raina, Anita [2]
Guide
Sharma, Keshav [2]
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Jammu [2]
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Doordarshan advertising and consumer behaviour
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Doordarshan Advertising in Consumer Behaviour
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