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Title
Researcher
Guide
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Year
Subject
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University
University of Calcutta, Kolkata [1]
Fulltext
Shodhganga [1]
Subject
Psychology [1]
Language
English [1]
Year
2012 [1]
Researcher
Mitra, Gouranga [1]
Guide
Ray, Anjali [1]
Place
Kolkata [1]
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A study on the nature of effectiveness of advertising appeals among consumers in Kolkata
Researcher:
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Guide:
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University:
University of Calcutta
Language:
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Shodhganga
