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Title
Researcher
Guide
University
Year
Subject
Department
Language
Place
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University
Shivaji University, Kolhapur [1]
Fulltext
Shodhganga [1]
Subject
Business management [1]
Consumer decision making [1]
Household care products [1]
Lifestyle goods [1]
Purchase decision process [1]
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Language
English [1]
Year
2010 [1]
Researcher
Doke, Sunil D [1]
Guide
Bhola, Sarang Shankar [1]
Place
Kolhapur [1]
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A psychographic study of selected market segments for lifestyle goods in urban Maharashtra
Researcher:
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Guide:
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University:
Shivaji University
Language:
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Shodhganga
