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Title
Researcher
Guide
University
Year
Subject
Department
Language
Place
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University
Guru Jambheshwar University of Science and Technology, Hisar [1]
Subject
Advertising [1]
Business Management [1]
Customer Perspective [1]
Endorsements Effectiveness [1]
Marketing Management [1]
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Language
English [1]
Year
2009 [1]
Researcher
Kumar, Satish [1]
Guide
Bansal, Harbhajan [1]
Place
Hisar [1]
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Effectiveness of endorsements in advertising: a customer perspective
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University:
Guru Jambheshwar University of Science and Technology, Hisar
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