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Title
Researcher
Guide
University
Year
Subject
Department
Language
Place
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University
University of Calicut, Kozhikode [1]
Subject
Celebrity Endorsement [1]
Consumer Buying [1]
Kerala [1]
Language
English [1]
Year
2017 [1]
Researcher
P, K, Abdussalam [1]
Guide
B, Johnson [1]
Place
Kerala [1]
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Celebrity endorsement and consumer buying behaviour in Kerala - an empirical analysis
Researcher:
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Guide:
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University:
University of Calicut, Kozhikode
Language:
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