1 | A study of changing trends in advertising of alcohol and tobacco products (2000 to 2005) |
Researcher: | Rani, Nisha |
Guide: | Dayal, Manoj |
University: | Guru Jambheshwar University of Science and Technology, Hisar |
Language: | English |
2 | Effectiveness of endorsements in advertising: a customer perspective |
Researcher: | Kumar, Satish |
Guide: | Bansal, Harbhajan |
University: | Guru Jambheshwar University of Science and Technology, Hisar |
Language: | English |