| 1 | A study of audience behaviour towards television advertisement | |
| Researcher: | Saiganesh, S | |
| Guide: | Rajendhiran, N | |
| University: | Periyar University | |
| Language: | English | |
| Shodhganga | ||
| 2 | ||
| Researcher: | Shital, Jimmy Tamakuwala | |
| Guide: | Pathy, Sugunaben | |
| University: | Veer Narmad South Gujarat University | |
| Language: | English | |
| Shodhganga | ||