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Search results for ' ' (0.005 seconds ) Total Hits : 3

1

Effectiveness of visual media advertisement in building brand equity and buying motive on fast moving consumer goods and consumer durables

Researcher:Kartha, Madhusoodanan N.V.
Guide:Suresh, V.N.
University:Mahatma Gandhi University, Kottayam
Language:English
2

The influence of customer based brand equity on buying behaviour - a study with special reference to convenience goods in Kerala

Researcher:Joseph, Sibichan
Guide:Zacharias, Siby
University:Mahatma Gandhi University, Kottayam
Language:English
3

Informational efficiency and hedging effectiveness of the equity options market in India

Researcher:Varghese, James
Guide:Jose, Babu
University:Mahatma Gandhi University, Kottayam
Language:English
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