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Title
Researcher
Guide
University
Year
Subject
Department
Language
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University
University of Calcutta, Kolkata [1]
Subject
Brand valuation [1]
Commerce [1]
Commerce marketing [1]
Consumer behavior [1]
Market dynamic [1]
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Language
English [1]
Year
2012 [1]
Researcher
Ray, Saumen [1]
Guide
Banerjee, Sharmila [1]
Place
Kolkata [1]
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Consumer behavior, market dynamics, and brand valuation in India
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Guide:
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University:
University of Calcutta
Language:
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