Title : Consumer behavior, market dynamics, and brand valuation in India

Type of Material: Thesis
Title: Consumer behavior, market dynamics, and brand valuation in India
Researcher: Ray, Saumen
Guide: Banerjee, Sharmila
Department: Department of Commerce
Publisher: University of Calcutta
Place: Kolkata
Year: 2012
Language: English
Subject: Commerce
Commerce marketing
Market dynamic
Consumer behavior
Brand valuation
Commerce
Dissertation/Thesis Note: PhD

00000000ntm a2200000ua 4500
001250612
003IN-AhILN
0052012-10-05 05:09:14
008__121005t2012||||ii#||||g|m||||||||||eng||
035__|a(IN-AhILN)th_250612
040__|aCLCT_700073|dIN-AhILN
041__|aeng
100__|aRay, Saumen|eResearcher
110__|aDepartment of Commerce|bUniversity of Calcutta|dKolkata
245__|aConsumer behavior, market dynamics, and brand valuation in India
260__|aKolkata|bUniversity of Calcutta|c2012
502__|bPhD
650__|aCommerce|2UGC
653__|aCommerce
653__|aCommerce marketing
653__|aMarket dynamic
653__|aConsumer behavior
653__|aBrand valuation
700__|aBanerjee, Sharmila|eGuide
905__|anotification

User Feedback Comes Under This section.