| 1 | Antecedents and outcomes of consumer engagement via cause-related marketing in Indian context | |
| Researcher: | Singh, Akansha | |
| Guide: | Pathak, Govind Swaroop | |
| University: | Indian School of Mines, Dhanbad | |
| Language: | English | |
| 2 | Antecedents of M commerce adoption intention among generation X-an empirical study in India | |
| Researcher: | T, Packiaraj | |
| Guide: | Chandra, Bibhas | |
| University: | Indian School of Mines, Dhanbad | |
| Language: | English | |
| Shodhganga | ||