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Indian Institute of Management, Indore [1]
Fulltext
Shodhganga [1]
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English [1]
Researcher
Billore, Aditya [1]
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Jayasimha, K R [1]
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Indore [1]
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Differential effect of creativity dimensions and role of trust in advertising effectiveness
Researcher:
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Guide:
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University:
Indian Institute of Management Indore
Language:
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Shodhganga
