| Type of Material: | Thesis |
| Title: | New dimensions in marketing techniques in India |
| Researcher: | Srivastava, Prem Kumar |
| Guide: | Varshney, R L |
| Department: | Department of Commerce |
| Publisher: | University of Lucknow |
| Place: | Lucknow |
| Year: | 1978 |
| Language: | English |
| Subject: | Commerce | Internal Trade | Marketing | Commerce |
| Dissertation/Thesis Note: | PhD |
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| 700 | __ | |aVarshney, R L|eGuide |
| 905 | __ | |anotification |
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