Type of Material: | Thesis |
Title: | Social marketing: A study of its practice and prospects with reference to Bangalore urban kolar mandya and Tumkur District karnataka |
Researcher: | Prakash M |
Guide: | Aswathappa, K |
Department: | Department of Commerce |
Publisher: | Bangalore University |
Place: | Bangalore |
Year: | 2004 |
Language: | English |
Subject: | Social Sciences | Commerce | Commerce |
Accession No: | Vol 42 Issue 30 |
Dissertation/Thesis Note: | PhD |
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