| Type of Material: | Thesis |
| Title: | study of creative strategies employed in advertising consumerproducts in English language press media in India |
| Researcher: | Khan, S |
| Guide: | Heredia, R A |
| Department: | Department of Commerce |
| Publisher: | University of Mumbai |
| Place: | Mumbai |
| Year: | 1989 |
| Language: | English |
| Subject: | Advertising | Consumer products | Marketing | Consumer megatrends | Commerce |
| Accession No: | Esp 1697 |
| Dissertation/Thesis Note: | PhD |
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| 001 | 59899 | |
| 003 | IN-AhILN | |
| 005 | 2011-01-13 00:00:00 | |
| 008 | __ | 891231t1989||||ii#||||g|m||||||||||eng|| |
| 035 | __ | |a(IN-AhILN)th_59899 |
| 040 | __ | |aBOMB_400032|dIN-AhILN |
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| 100 | __ | |aKhan, S|eResearcher |
| 110 | __ | |aDepartment of Commerce|bUniversity of Mumbai|dMumbai|eIn |
| 245 | __ | |astudy of creative strategies employed in advertising consumerproducts in English language press media in India |
| 260 | __ | |aMumbai|bUniversity of Mumbai|c1989 |
| 502 | __ | |bPhD |
| 650 | __ | |aCommerce|2UGC |
| 653 | __ | |aAdvertising |
| 653 | __ | |aConsumer products |
| 653 | __ | |aMarketing |
| 653 | __ | |aConsumer megatrends |
| 700 | __ | |aHeredia, R A|eGuide |
| 852 | __ | |pEsp 1697 |
| 905 | __ | |anotification |
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