Title : Relationship marketing dimensions and their impact on customer retention

Type of Material: Thesis
Title: Relationship marketing dimensions and their impact on customer retention
Researcher: Gebeyehu, Jalu Negassa
Guide: Japee, Gurudutta P.
Department: School of Commerce
Publisher: Gujarat University, Ahmedabad
Place: Ahmedabad
Year: 2024
Language: English
Subject: Business
customer retention
Economics and Business
Relationship marketing dimensions and their impact on customer retention
Social Sciences
Economics
Social Sciences
Social Sciences
Dissertation/Thesis Note: PhD; School of Commerce, Gujarat University, Ahmedabad, Ahmedabad; 2024
Fulltext: Shodhganga

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100__|eResearcher|aGebeyehu, Jalu Negassa
110__|aSchool of Commerce|0U-0136|dAhmedabad|bGujarat University, Ahmedabad|ein
245__|aRelationship marketing dimensions and their impact on customer retention
260__|aAhmedabad|c2024|bGujarat University, Ahmedabad
300__|aXVI,276p.|dCD|c-
500__|a5543
502__|d2024|bPhD|cSchool of Commerce, Gujarat University, Ahmedabad, Ahmedabad
518__|d2024|oDate of Award
518__|d2021|oDate of Registration
518__|d2024|oDate of Completion
520__|anonenewline
650__|aEconomics|2UGC
650__|aSocial Sciences|2UGC
650__|aSocial Sciences|2AIU
653__|aBusiness
653__|acustomer retention
653__|aEconomics and Business
653__|aRelationship marketing dimensions and their impact on customer retention
653__|aSocial Sciences
700__|eGuide|aJapee, Gurudutta P.
856__|uhttp://shodhganga.inflibnet.ac.in/handle/10603/570668|yShodhganga
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