| Type of Material: | Thesis |
| Title: | Adoption of marketing automation among B2B IT firms - a study |
| Researcher: | Mathur, Akshay |
| Guide: | Singh, Saumya |
| Department: | Management studies and industrial engineering |
| Publisher: | Indian School of Mines, Dhanbad |
| Place: | Dhanbad |
| Year: | 2024 |
| Language: | English |
| Subject: | Management | Management | Social Sciences |
| Dissertation/Thesis Note: | PhD; Management studies and industrial engineering, Indian School of Mines, Dhanbad, Dhanbad; 2024; 18DP000402 |
| Fulltext: | Shodhganga |
| 000 | 00000ctm a2200000ua 4500 | |
| 001 | 455214 | |
| 003 | IN-AhILN | |
| 005 | 2024-10-14 10:42:19 | |
| 008 | __ | 240924t2024||||ii#||||g|m||||||||||eng|| |
| 035 | __ | |a(IN-AhILN)th_455214 |
| 040 | __ | |aISMD_826004|dIN-AhILN |
| 041 | __ | |aeng |
| 100 | __ | |aMathur, Akshay|eResearcher |
| 110 | __ | |0U-0205|aManagement studies and industrial engineering|bIndian School of Mines, Dhanbad|dDhanbad|ein |
| 245 | __ | |aAdoption of marketing automation among B2B IT firms - a study |
| 260 | __ | |aDhanbad|bIndian School of Mines, Dhanbad|c2024 |
| 502 | __ | |bPhD|cManagement studies and industrial engineering, Indian School of Mines, Dhanbad, Dhanbad|d2024|o18DP000402 |
| 518 | __ | |oDate of Notification|d2024-09-09 |
| 650 | __ | |aManagement|2UGC |
| 650 | __ | |aSocial Sciences|2AIU |
| 653 | __ | |aManagement |
| 700 | __ | |aSingh, Saumya|eGuide |
| 856 | __ | |yShodhganga|uhttp://shodhganga.inflibnet.ac.in/handle/10603/589949 |
| 905 | __ | |anotification |
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