Title : A Study On Buyer Preferences In Super Markets

Type of Material: Thesis
Title: A Study On Buyer Preferences In Super Markets
Researcher: Chitrakala, M
Guide: Venkatramaraju, D
Department: Department of Management Studies
Publisher: Bharath University, Chennai
Place: Chennai
Year: 2021
Language: English
Subject: Business
Economics and Business
Social Sciences
Economics
Social Sciences
Dissertation/Thesis Note: PhD; Department of Management Studies, Bharath University, Chennai, Chennai; 2021; D17BA001
Fulltext: Shodhganga

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035__|a(IN-AhILN)th_455171
040__|aBHAU_600073|dIN-AhILN
041__|aeng
100__|aChitrakala, M|eResearcher
110__|aDepartment of Management Studies|bBharath University, Chennai|dChennai|ein|0U-0446
245__|aA Study On Buyer Preferences In Super Markets
260__|aChennai|bBharath University, Chennai|c2021
300__|dDVD
502__|cDepartment of Management Studies, Bharath University, Chennai, Chennai|d2021|oD17BA001|bPhD
518__|d2021|oDate of Award
520__|aThe Word Consumerism has many connotations, depending on who is using the term. Business, government, consumer groups, and academic researches have each developed their own definition of the term. These definitions span the gamut s from challenging society s goals for material goods to reflecting people s desire for better values. One succinct definition is that Consumerism is a social movement of citizens and government to enhance the rights and powers of buyer in relation to sellers other authors have broadened this definition, stating that consumerism, Encompasses the evolving set of activities of government, business and independent organizations that are designed to protect the rights of consumers.Consumerism is concerned with protecting consumers from all organizations with which there is an exchange relationship. There are consumer problem associated with hospitals, libraries, schools, police forces and various government agencies, as well as with business firms . For many years pressure groups
650__|aEconomics|2UGC
650__|aSocial Sciences|2AIU
653__|aBusiness
653__|aEconomics and Business
653__|aSocial Sciences
700__|aVenkatramaraju, D|eGuide
856__|uhttp://shodhganga.inflibnet.ac.in/handle/10603/464321|yShodhganga
905__|afromsg

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