Type of Material: | Thesis |
Title: | Service Gap analysis in Retail Petroleum industry |
Researcher: | Wilson, Marie |
Guide: | Rao, S. S. |
Department: | School of Management Studies |
Publisher: | Jawaharlal Nehru Technological University, Hyderabad |
Place: | Hyderabad |
Year: | 2012 |
Language: | English |
Subject: | Analysis | Industry | Petroleum | Retail | Management | Arts, Humanities and Languages |
Dissertation/Thesis Note: | PhD; School of Management Studies, Jawaharlal Nehru Technological University, Hyderabad, Hyderabad; 2012 |
Fulltext: | Shodhganga |
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035 | __ | |a(IN-AhILN)th_453878 |
040 | __ | |aJNTU_500028|dIN-AhILN |
041 | __ | |aeng |
100 | __ | |aWilson, Marie|eResearcher |
110 | __ | |aSchool of Management Studies|bJawaharlal Nehru Technological University, Hyderabad|dHyderabad|ein|0U-0017 |
245 | __ | |aService Gap analysis in Retail Petroleum industry |
260 | __ | |aHyderabad|bJawaharlal Nehru Technological University, Hyderabad|c2012 |
300 | __ | |a232 p.|dNone|c- |
500 | __ | |aReferences p. 210-219 appendixp. 220-232 |
502 | __ | |cSchool of Management Studies, Jawaharlal Nehru Technological University, Hyderabad, Hyderabad|d2012|bPhD |
520 | __ | |aIn the highly competitive retail sector, the provision and measurement of superior retail service quality is crucial for gaining a newlinesustainable competitive advantage. Service gap is an important strategic weapon in retail contexts, particularly in developing defensive marketing strategies. The measurement of service gap in a retail setting is somewhat different from the measurement of service gap in other pure newlineservice settings. The most widely known and discussed scale for measuring service quality SERVQUAL - has not been successfully newlineadapted and validated in a retail outlet environment. The Retail Service Competencies (RSC) and the service gap exist in service sectors have been validated in the USA, Hong Kong, and Korea, but not in the other newlinecultural settings. Only a limited number of studies have attempted to measure service gap in retail service sectors. newline |
650 | __ | |aManagement|2UGC |
650 | __ | |aArts, Humanities and Languages|2AIU |
653 | __ | |aAnalysis |
653 | __ | |aIndustry |
653 | __ | |aPetroleum |
653 | __ | |aRetail |
700 | __ | |aRao, S. S.|eGuide |
856 | __ | |uhttp://shodhganga.inflibnet.ac.in/handle/10603/19077|yShodhganga |
905 | __ | |afromsg |
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