Title : The effects of consumer personality types on brand choices, identifying, predicting, moderating and mediating variables and thier linkages

Type of Material: Thesis
Title: The effects of consumer personality types on brand choices, identifying, predicting, moderating and mediating variables and thier linkages
Researcher: Joseph, Biju
Guide: Mohan P.
Department: Department of Management
Publisher: University of Calicut, Kozhikode
Place: Kozhikode
Year: 2022
Language: English
Subject: Consumer personality
Identifying, predicting, moderating
Management
Life Science
Dissertation/Thesis Note: PhD; Department of Management, University of Calicut, Kozhikode, Kozhikode; 2022; 763

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035__|a(IN-AhILN)th_453503
040__|aCALI_673635|dIN-AhILN
041__|aeng
100__|aJoseph, Biju|eResearcher
110__|aDepartment of Management|bUniversity of Calicut, Kozhikode|dKozhikode|ein|0U-0251
245__|aThe effects of consumer personality types on brand choices, identifying, predicting, moderating and mediating variables and thier linkages
260__|aKozhikode|c2022|bUniversity of Calicut, Kozhikode
502__|bPhD|cDepartment of Management, University of Calicut, Kozhikode, Kozhikode|d2022|o763
518__|oDate of Notification|d2022-02-21
650__|aManagement|2UGC
650__|aLife Science|2AIU
653__|aConsumer personality
653__|aIdentifying, predicting, moderating
700__|aMohan P.|eGuide
905__|anotification

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