Type of Material: | Thesis |
Title: | The effects of consumer personality types on brand choices, identifying, predicting, moderating and mediating variables and thier linkages |
Researcher: | Joseph, Biju |
Guide: | Mohan P. |
Department: | Department of Management |
Publisher: | University of Calicut, Kozhikode |
Place: | Kozhikode |
Year: | 2022 |
Language: | English |
Subject: | Consumer personality | Identifying, predicting, moderating | Management | Life Science |
Dissertation/Thesis Note: | PhD; Department of Management, University of Calicut, Kozhikode, Kozhikode; 2022; 763 |
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040 | __ | |aCALI_673635|dIN-AhILN |
041 | __ | |aeng |
100 | __ | |aJoseph, Biju|eResearcher |
110 | __ | |aDepartment of Management|bUniversity of Calicut, Kozhikode|dKozhikode|ein|0U-0251 |
245 | __ | |aThe effects of consumer personality types on brand choices, identifying, predicting, moderating and mediating variables and thier linkages |
260 | __ | |aKozhikode|c2022|bUniversity of Calicut, Kozhikode |
502 | __ | |bPhD|cDepartment of Management, University of Calicut, Kozhikode, Kozhikode|d2022|o763 |
518 | __ | |oDate of Notification|d2022-02-21 |
650 | __ | |aManagement|2UGC |
650 | __ | |aLife Science|2AIU |
653 | __ | |aConsumer personality |
653 | __ | |aIdentifying, predicting, moderating |
700 | __ | |aMohan P.|eGuide |
905 | __ | |anotification |
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