Title : Marketing strategy as a competitive tool for performance a study of manufacturing and service industries in India

Type of Material: Thesis
Title: Marketing strategy as a competitive tool for performance a study of manufacturing and service industries in India
Researcher: Choudhury, Rahul Gupta
Guide: Venkatesh, R.
Department: Alliance School of Business
Publisher: Alliance University
Place: Bengaluru
Year: 2016
Language: English
Subject: Marketing Strategy
Manufacturing
Management
Life Science
Dissertation/Thesis Note: PhD; Alliance School of Business, Alliance University, Bengaluru; 2016
Fulltext: Shodhganga

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040__|aALUN_562106|dIN-AhILN
041__|aeng
100__|aChoudhury, Rahul Gupta|eResearcher
110__|aAlliance School of Business|bAlliance University|dBengaluru|ein
245__|aMarketing strategy as a competitive tool for performance a study of manufacturing and service industries in India
260__|aBengaluru|bAlliance University|c2016
300__|dNone|a238
502__|bPhD|cAlliance School of Business, Alliance University, Bengaluru|d2016
518__|oDate of Registration|d2011-08-18
650__|aManagement|2UGC
650__|aLife Science|2AIU
653__|aMarketing Strategy
653__|aManufacturing
700__|aVenkatesh, R.|eGuide
856__|uhttp://shodhganga.inflibnet.ac.in/handle/10603/207120|yShodhganga
905__|afromsg

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