Title : A study of consumer perception and green buying behaviour towards green marketing practices with reference to FMCG products

Type of Material: Thesis
Title: A study of consumer perception and green buying behaviour towards green marketing practices with reference to FMCG products
Researcher: Sharma, Manjeet
Guide: Mehlawat, Seema
Department: Faculty of Commerce
Publisher: Indira Gandhi University Meerpur,Rewari
Place: Rewari
Year: 2023
Language: English
Subject: Consumer perception
Green marketing
FMCG products
Commerce
Life Science
Dissertation/Thesis Note: PhD; Faculty of Commerce, Indira Gandhi University Meerpur,Rewari, Rewari; 2023; 1501476008

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035__|a(IN-AhILN)th_450872
040__|dIN-AhILN|aIGUM_123401
041__|aeng
100__|eResearcher|aSharma, Manjeet
110__|aFaculty of Commerce|0U-0699|dRewari|bIndira Gandhi University Meerpur,Rewari|ein
245__|aA study of consumer perception and green buying behaviour towards green marketing practices with reference to FMCG products
260__|aRewari|c2023|bIndira Gandhi University Meerpur,Rewari
502__|bPhD|cFaculty of Commerce, Indira Gandhi University Meerpur,Rewari, Rewari|d2023|o1501476008
650__|aCommerce|2UGC
650__|aLife Science|2AIU
653__|aConsumer perception
653__|aGreen marketing
653__|aFMCG products
700__|aMehlawat, Seema|eGuide
905__|anotification

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