Title : Use and influence of consumer generated content CGC in hotel review websites

Type of Material: Thesis
Title: Use and influence of consumer generated content CGC in hotel review websites
Researcher: MD. Nizamuddin S.K.
Guide: Victor, Anandkumar S.
Department: Department of Management Studies
Publisher: Pondicherry University, Puducherry
Place: Pondicherry
Year: 2016
Language: English
Subject: Influence of consumer
Consumer generated content
Hotel review websites
Management
Dissertation/Thesis Note: PhD; Department of Management Studies, Pondicherry University, Puducherry, Pondicherry; 2016
Fulltext: Shodhganga

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