Title : A study on behavior of urban consumer towards Indian vis a vis multinational brands of electronic goods with reference to Gujarat

Type of Material: Thesis
Title: A study on behavior of urban consumer towards Indian vis a vis multinational brands of electronic goods with reference to Gujarat
Researcher: Ramani, Vihar
Guide: Vyas, Vijay H.
Department: Department of Business Management
Publisher: Saurashtra University, Rajkot
Place: Rajkot
Year: 2019
Language: English
Subject: Consumer behaviour
Economics and Business
Electronic goods
Electronic product
Management
Social Sciences
Management
Social Sciences
Dissertation/Thesis Note: PhD; Department of Business Management, Saurashtra University, Rajkot, Rajkot
Fulltext: Shodhganga

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035__|a(IN-AhILN)th_447956
040__|aSAUR_360005|dIN-AhILN
041__|aeng
100__|aRamani, Vihar|eResearcher
110__|aDepartment of Business Management|bSaurashtra University, Rajkot|dRajkot|ein
245__|aA study on behavior of urban consumer towards Indian vis a vis multinational brands of electronic goods with reference to Gujarat
260__|aRajkot|bSaurashtra University, Rajkot|c2019
300__|a220 p.|c-|dNone
500__|areferences p.210-220
502__|bPhD|cDepartment of Business Management, Saurashtra University, Rajkot, Rajkot
650__|aManagement|2UGC
650__|aSocial Sciences|2AIU
653__|aConsumer behaviour
653__|aEconomics and Business
653__|aElectronic goods
653__|aElectronic product
653__|aManagement
653__|aSocial Sciences
700__|aVyas, Vijay H.|eGuide
856__|uhttp://shodhganga.inflibnet.ac.in/handle/10603/281757|yShodhganga
905__|afromsg

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