| Type of Material: | Thesis |
| Title: | Role of social media in consumer purchase decision making : a study in the Indian context |
| Researcher: | Md Faiz Ahmad |
| Guide: | D V Srinivas Kumar |
| Department: | School of Management Studies |
| Publisher: | University of Hyderabad, Hyderabad |
| Place: | Hyderabad |
| Year: | 2018 |
| Language: | English |
| Subject: | Social Sciences | Economics and Business | Management | Social media | Communication | Decision making | Management | Social Sciences |
| Dissertation/Thesis Note: | PhD; School of Management Studies, University of Hyderabad, Hyderabad, Hyderabad |
| Fulltext: | Shodhganga |
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| 001 | 447748 | |
| 003 | IN-AhILN | |
| 005 | 2023-07-13 17:30:51 | |
| 008 | __ | 230713t2018||||ii#||||g|m||||||||||eng|| |
| 035 | __ | |a(IN-AhILN)th_447748 |
| 040 | __ | |dIN-AhILN|aHYDR_500046 |
| 041 | __ | |aeng |
| 100 | __ | |eResearcher|aMd Faiz Ahmad |
| 110 | __ | |aSchool of Management Studies|ein|dHyderabad|bUniversity of Hyderabad, Hyderabad |
| 245 | __ | |aRole of social media in consumer purchase decision making|ba study in the Indian context |
| 260 | __ | |bUniversity of Hyderabad, Hyderabad|c2018|aHyderabad |
| 300 | __ | |a163 p.|dNone|c- |
| 500 | __ | |areferences p.144-163 |
| 502 | __ | |cSchool of Management Studies, University of Hyderabad, Hyderabad, Hyderabad|bPhD |
| 520 | __ | |anone |
| 650 | __ | |2UGC|aManagement |
| 650 | __ | |aSocial Sciences|2AIU |
| 653 | __ | |aSocial Sciences |
| 653 | __ | |aEconomics and Business |
| 653 | __ | |aManagement |
| 653 | __ | |aSocial media |
| 653 | __ | |aCommunication |
| 653 | __ | |aDecision making |
| 700 | __ | |aD V Srinivas Kumar|eGuide |
| 856 | __ | |uhttp://shodhganga.inflibnet.ac.in/handle/10603/314443|yShodhganga |
| 905 | __ | |afromsg |
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