Title : Impact of brand image on consumer buying behavior in apparel sector in gujarat

Type of Material: Thesis
Title: Impact of brand image on consumer buying behavior in apparel sector in gujarat
Researcher: Rathod, Pratima Rameshchandra
Guide: Gokhru, Anjali
Department: Faculty of Management
Publisher: Gujarat University, Ahmedabad
Place: Ahmedabad
Year: 2023
Language: English
Subject: Consumer buying
Apparel sector
Management
Social Sciences
Dissertation/Thesis Note: PhD; Faculty of Management, Gujarat University, Ahmedabad, Ahmedabad; 2023
Fulltext: Shodhganga

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040__|aGJUL_380009|dIN-AhILN
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100__|aRathod, Pratima Rameshchandra|eResearcher
110__|aFaculty of Management|bGujarat University, Ahmedabad|dAhmedabad|ein|0U-0136
245__|aImpact of brand image on consumer buying behavior in apparel sector in gujarat
260__|c2023|aAhmedabad|bGujarat University, Ahmedabad
300__|ax,261p.
502__|bPhD|cFaculty of Management, Gujarat University, Ahmedabad, Ahmedabad|d2023
518__|oDate of Notification|d2023-04-25
650__|aManagement|2UGC
650__|aSocial Sciences|2AIU
653__|aConsumer buying
653__|aApparel sector
700__|aGokhru, Anjali|eGuide
856__|uhttp://shodhganga.inflibnet.ac.in/handle/10603/483878|yShodhganga
905__|anotification

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