Title : A study of brand loyalty and its effects on consumers' buying behaviour in the case of toothpaste in the state of Gujarat

Type of Material: Thesis
Title: A study of brand loyalty and its effects on consumers' buying behaviour in the case of toothpaste in the state of Gujarat
Researcher: Joshi, Manthan Manojbhai
Guide: Dhadhal, Chitralekha H.
Department: Faculty of Commerce
Publisher: Saurashtra University, Rajkot
Place: Rajkot
Year: 2023
Language: English
Subject: Toothpaste
Commerce
Dissertation/Thesis Note: PhD; Faculty of Commerce, Saurashtra University, Rajkot, Rajkot; 2023; 16104

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0052023-04-20 13:47:54
008__230420t2023||||ii#||||g|m||||||||||eng||
035__|a(IN-AhILN)th_446238
040__|aSAUR_360005|dIN-AhILN
041__|aeng
100__|aJoshi, Manthan Manojbhai|eResearcher
110__|aFaculty of Commerce|bSaurashtra University, Rajkot|dRajkot|ein|0U-0151
245__|aA study of brand loyalty and its effects on consumers' buying behaviour in the case of toothpaste in the state of Gujarat
260__|bSaurashtra University, Rajkot|c2023|aRajkot
502__|cFaculty of Commerce, Saurashtra University, Rajkot, Rajkot|d2023|o16104|bPhD
518__|oDate of Notification|d2023-03-15
518__|oDate of Viva-voce|d2023-03-06
518__|oDate of Registration|d2016-01-01
650__|aCommerce|2UGC
653__|aToothpaste
700__|aDhadhal, Chitralekha H.|eGuide
905__|anotification

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