| Type of Material: | Thesis |
| Title: | Impact of Electronic word of month (eWOM) on purchase decision making: a comparative study of high and low involvement product with special reference to Electronic goods in Indore division |
| Researcher: | Jaiswal, Nihit |
| Guide: | Mishra, Reva Prasad |
| Department: | Faculty of Management |
| Publisher: | Dr. A.P.J. Abdul Kalam University, Indore |
| Place: | Indore |
| Year: | 2022 |
| Language: | English |
| Subject: | Electronic word | eWOM | Comparative study | High and Low involvement | Electronic goods | Indore division |
| Dissertation/Thesis Note: | PhD |
| 000 | 00000ntm a2200000ua 4500 | |
| 001 | 445285 | |
| 003 | IN-AhILN | |
| 005 | 2022-09-23 14:45:21 | |
| 008 | __ | 220923t2022||||ii#||||g|m||||||||||eng|| |
| 035 | __ | |a(IN-AhILN)th_445285 |
| 040 | __ | |aAPJU_452016|dIN-AhILN |
| 041 | __ | |aeng |
| 100 | __ | |aJaiswal, Nihit|eResearcher |
| 110 | __ | |aFaculty of Management|bDr. A.P.J. Abdul Kalam University, Indore|dIndore |
| 245 | __ | |aImpact of Electronic word of month (eWOM) on purchase decision making: a comparative study of high and low involvement product with special reference to Electronic goods in Indore division |
| 260 | __ | |aIndore|bDr. A.P.J. Abdul Kalam University, Indore|c2022 |
| 502 | __ | |bPhD |
| 653 | __ | |aElectronic word |
| 653 | __ | |aeWOM |
| 653 | __ | |aComparative study |
| 653 | __ | |aHigh and Low involvement |
| 653 | __ | |aElectronic goods |
| 653 | __ | |aIndore division |
| 700 | __ | |aMishra, Reva Prasad|eGuide |
| 905 | __ | |anotification |
User Feedback Comes Under This section.