Type of Material: | Thesis |
Title: | Consumer behavior & Netnography: relevance & adoption in E-retailing |
Researcher: | Dutta, Akanksha |
Guide: | Sharma, Anupam |
Department: | Department of Management Studies |
Publisher: | Maharshi Markandeshwar University |
Place: | Ambala |
Year: | 2022 |
Language: | English |
Subject: | Consumer behavior | Netnography | Adoption in E-retailing |
Dissertation/Thesis Note: | PhD |
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502 | __ | |bPhD |
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653 | __ | |aNetnography |
653 | __ | |aAdoption in E-retailing |
700 | __ | |aSharma, Anupam|eGuide |
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