| Type of Material: | Thesis |
| Title: | A Study on Attitude and its Impact on Consumer Behaviour Towards Mobile Advertising in Kerala |
| Researcher: | Padmanabhan N.S. |
| Guide: | Byram Anand |
| Publisher: | Pondicherry University |
| Place: | Pondicherry |
| Language: | English |
| Dissertation/Thesis Note: | PhD |
| Fulltext: | Shodhganga |
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| 245 | __ | |aA Study on Attitude and its Impact on Consumer Behaviour Towards Mobile Advertising in Kerala |
| 260 | __ | |aPondicherry|bPondicherry University |
| 502 | __ | |bPhD |
| 700 | __ | |aByram Anand|eGuide |
| 856 | __ | |uhttp://shodhganga.inflibnet.ac.in/handle/10603/210355|yShodhganga |
| 905 | __ | |anotification |
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