| Type of Material: | Thesis |
| Title: | Impact of key drivers of word of mouth on word of mouth effectiveness on social media for the youth segment |
| Researcher: | Srivastava, Deepti |
| Guide: | Walia Sharma, Ruppal |
| Publisher: | Indian Institute of Foreign Trade |
| Place: | New Delhi |
| Language: | English |
| Dissertation/Thesis Note: | PhD |
| Fulltext: | Shodhganga |
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| 001 | 436502 | |
| 003 | IN-AhILN | |
| 005 | 2018-08-15 01:42:39 | |
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| 035 | __ | |a(IN-AhILN)th_436502 |
| 040 | __ | |aIIFT_110016|dIN-AhILN |
| 041 | __ | |aeng |
| 100 | __ | |aSrivastava, Deepti|eResearcher |
| 245 | __ | |aImpact of key drivers of word of mouth on word of mouth effectiveness on social media for the youth segment |
| 260 | __ | |aNew Delhi|bIndian Institute of Foreign Trade |
| 502 | __ | |bPhD |
| 700 | __ | |aWalia Sharma, Ruppal|eGuide |
| 856 | __ | |uhttp://shodhganga.inflibnet.ac.in/handle/10603/209000|yShodhganga |
| 905 | __ | |anotification |
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