| Type of Material: | Thesis |
| Title: | Study of consumer trade offs between utilitarian and hedonic attributes in a product a case of Indian automobile market with special reference to personal vehicles |
| Researcher: | Pathak Astha |
| Guide: | Kumar Arvind |
| Publisher: | University of Lucknow |
| Place: | Lucknow |
| Language: | English |
| Dissertation/Thesis Note: | PhD |
| Fulltext: | Shodhganga |
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| 001 | 436094 | |
| 003 | IN-AhILN | |
| 005 | 2018-08-15 01:40:06 | |
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| 035 | __ | |a(IN-AhILN)th_436094 |
| 040 | __ | |aLUTL_226007|dIN-AhILN |
| 041 | __ | |aeng |
| 100 | __ | |aPathak Astha|eResearcher |
| 245 | __ | |aStudy of consumer trade offs between utilitarian and hedonic attributes in a product a case of Indian automobile market with special reference to personal vehicles |
| 260 | __ | |aLucknow|bUniversity of Lucknow |
| 502 | __ | |bPhD |
| 700 | __ | |aKumar Arvind|eGuide |
| 856 | __ | |uhttp://shodhganga.inflibnet.ac.in/handle/10603/208443|yShodhganga |
| 905 | __ | |anotification |
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