Type of Material: | Thesis |
Title: | Brand equity and customer retention_A study with reference to branded readymade Garments |
Researcher: | Muthukumar, S |
Guide: | Gurumoorthy, T R |
Publisher: | Alagappa University |
Place: | Karaikudi |
Language: | English |
Dissertation/Thesis Note: | PhD |
Fulltext: | Shodhganga |
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100 | __ | |aMuthukumar, S|eResearcher |
245 | __ | |aBrand equity and customer retention_A study with reference to branded readymade Garments |
260 | __ | |aKaraikudi|bAlagappa University |
502 | __ | |bPhD |
700 | __ | |aGurumoorthy, T R|eGuide |
856 | __ | |uhttp://shodhganga.inflibnet.ac.in/handle/10603/207544|yShodhganga |
905 | __ | |anotification |
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