| Type of Material: | Thesis |
| Title: | Determinants of diffusion process in case of mobile handsets and their impact on consumer buying behaviour |
| Researcher: | Aarti |
| Guide: | Kamlesh Gakhar |
| Publisher: | Maharshi Dayanand University |
| Place: | Rohtak |
| Language: | English |
| Dissertation/Thesis Note: | PhD |
| Fulltext: | Shodhganga |
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