| Type of Material: | Thesis |
| Title: | A STUDY ON THE CONSUMERS PERSPECTIVE ON THE ETHICAL DIMENSIONS OF COMMERCIAL ADVERTISEMENTS ON TELEVISION |
| Researcher: | AROCKIARAJ S |
| Guide: | MARLENE MORAIS |
| Publisher: | University of Madras |
| Place: | Chennai |
| Language: | English |
| Dissertation/Thesis Note: | PhD |
| Fulltext: | Shodhganga |
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| 005 | 2018-08-15 01:04:02 | |
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| 100 | __ | |aAROCKIARAJ S|eResearcher |
| 245 | __ | |aA STUDY ON THE CONSUMERS PERSPECTIVE ON THE ETHICAL DIMENSIONS OF COMMERCIAL ADVERTISEMENTS ON TELEVISION |
| 260 | __ | |aChennai|bUniversity of Madras |
| 502 | __ | |bPhD |
| 520 | __ | |aA STUDY ON THE CONSUMERS PERSPECTIVE ON THE ETHICAL DIMENSIONS OF COMMERCIAL ADVERTISEMENTS ON TELEVISION |
| 700 | __ | |aMARLENE MORAIS|eGuide |
| 856 | __ | |uhttp://shodhganga.inflibnet.ac.in/handle/10603/199786|yShodhganga |
| 905 | __ | |anotification |
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