| Type of Material: | Thesis |
| Title: | A study on personality congruence between brand and its consumers |
| Researcher: | Ghosh, Saugat |
| Guide: | Bhattacharya, Arabinda |
| Publisher: | University of Calcutta |
| Place: | Kolkata |
| Language: | English |
| Dissertation/Thesis Note: | PhD |
| Fulltext: | Shodhganga |
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| 001 | 417450 | |
| 003 | IN-AhILN | |
| 005 | 2018-08-15 12:03:58 | |
| 008 | __ | 180815t####||||ii#||||g|m||||||||||eng|| |
| 035 | __ | |a(IN-AhILN)th_417450 |
| 040 | __ | |aCLCT_700073|dIN-AhILN |
| 041 | __ | |aeng |
| 100 | __ | |aGhosh, Saugat|eResearcher |
| 245 | __ | |aA study on personality congruence between brand and its consumers |
| 260 | __ | |aKolkata|bUniversity of Calcutta |
| 502 | __ | |bPhD |
| 700 | __ | |aBhattacharya, Arabinda|eGuide |
| 856 | __ | |uhttp://shodhganga.inflibnet.ac.in/handle/10603/185941|yShodhganga |
| 905 | __ | |anotification |
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